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AmbITion Roadshow with Arts Council England, EastTuesday, July 14, 2009 from 11:00 AM to 4:40 PM (GMT)Cambridge, United Kingdom |
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Event Details
AmbITion and Arts Council England, East invite you to the AmbITion/Digital Opportunities Roadshow
Organisations 2.0, the RFO in the Digital Age
We would like to invite you to a day of exploration, exposition, conversation and critical thinking around the digital opportunities for organisations as you think about artistic practice, organisational and audience development and business models in our digital age.
Gain practical hands on experience of the Web 2.0 environment with hands-on sessions to inspire and provoke creative thinking on how to integrate Web 2.0 into your organisation.
The Roadshow will showcase some of the most exciting models via talks, masterclasses and practical immersive sessions, and show you how to use them to their full potential.
We will try to answer the following questions:
Why?
The phrase Web 2.0 is being increasingly used, but often with little understanding of what it means. Web 2.0 offers genuine interactivity. It’s a two-way process that enables us to build communities, engage in dialogue and enrich experiences. This can include websites, YouTube, MySpace, Second Life, Facebook, mobile technologies among many others.
This is not about grafting a token ‘digital’ strand to our activity, it's about changing the way we do things, as our audiences are. The good news is it doesn't need to be difficult, or expensive.
Who?
Chief executives, directors and senior managers of Arts Council regularly funded organisations should attend this opportunity to get thinking, get immersed and get participating with digital opportunities.
When?
14th July 2009
How much will it cost?
The event is free to the Arts Council’s regularly funded organisations.
Where?
Cripps Court, Magdalene College, Cambridge.
AMBITION AGENDA - Tuesday 14th July
Chaired by Bill Thompson
11.00am Tea/Coffee
11.15am: Get Thinking!
Welcome from Andrea Stark, who will give an overview of the Arts Council England's new corporate priority strand, Digital Opportunity.
11.25am: Introduction to the world of 2.0 by Hannah Rudman of AmbITion
Hannah will give a speedy overview of the AmbITion project, explain the focus of the roadshow and talk about why digital development is essential for the arts sector. Explaining how changes in socio-economic and cultural behaviours affect the landscape in which we work, Hannah will show how digital developments create benefits and opportunities for any arts organisation. For more information on Hannah and her work visit: www.consultrudman.com
11.45am: Keynote: Alex Fleetwood
Alex Fleetwood founded Hide and Seek, the UK's first festival of social games and playful experiences, in 2007. As well as Hide and Seek, Alex has produced projects including The Eternity Man, a film opera for Channel 4, and The Soho Project, an ARG for the London Games Festival. He recently produced Last Will, the prototype of a hybrid real world / online experience with Punchdrunk and HP Labs. Alex is a member of the ACE delegation to SXSWi, sits on the London artists advisory panel for Artists Taking the Lead and is a member of the Courvoisier Future 500. www.hideandseekfest.co.uk
12.25pm: Case Studies: Kay Wells and Liz Wilson, Oldham Coliseum Theatre
Liz and Kay will present a case study of the Oldham Coliseum theatre’s journey through digital development. They will outline the organisation’s journey, the results and the lessons learnt.www.coliseum.org.uk www.coliseum.org.uk
1pm: Lunch & Networking.
1.50pm: Introduction to the East online social network http://www.getambition-e.ning.com and the Get Immersed! Workshops and Seminars.
2.00-4.20 pm Get Immersed! Workshops and Seminars:
Parallel sessions looking at practical things you can do to turn your organisation into a Web 2.0 organisation. There is a choice of sessions, each session runs twice for one hour each, please choose two.
1. Social networking & mobile networking masterclass
An opportunity to take your first steps in to social media. A hands on short workshop looking at tagging and feeding your website effortlessly, creating a page turning on line brochure, mobile live streaming and your very own voice to text service. This is a quick glimpse in to the potential of social media, and how the web can be integrated to work for you and your organisation. For the workshop you will require: Sign up to the Amb:IT:ion digital opportunities network (You will access your profile page during the workshop); Wi-Fi enabled laptop; Mobile phone capable of text messaging. www.pcmcreative.com 25 people maximum per session.
2. Participation masterclass with OurManInside
Digital maverick Christian Payne is: www.OurManInside.com He will talk about his exploits using the latest social media devices and platforms and give everyone from beginner to expert new ideas about how to get audiences and stakeholders - and even politicians - engaging with you. 40 people maximum per session
3. Digital Video for Beginners Masterclass
If you’ve ever wanted to create digital video, this is the workshop for you. Lets Go Global, an Internet TV and digital video production company, will give insight into what content might exist in your organisation, and how you might capture and disseminate it! www.letsgoglobal.tv. 25 people maximum per session
4. 4iP Masterclass
Steve Manthorp is an artist, digital arts consultant and project manager. He will talk about 4iP, Channel 4 ‘s Innovation for the Public fund which aims to deliver publicly valuable content and services on digital media platforms with significant impact and in sustainable ways. Representing one of the biggest and most exciting calls-to-action for the delivery of effective, high quality, new and emergent digital media. www.manthorp.com. 25 people maximum per session.
4:20pm Sign posting to resources, Panel discussion and Q&A
4.40pm: Close
The AmbITion Digital Opportunities Network East will be launched one week before the event. It is a place for you to discuss, share collaborate on your own regional network. Watch this space to signup and join the conversation!
AmbITion’s digital content producers will rove around gathering footage, interviews and vox pops to create short digital videos that can be accessed by all after the event
This will run through the day, and be available after the event
You can find a list of Cambridge hotels here.
When & Where
Cripps Court
Magdalene College
Chesterton Road
CB4 3AD Cambridge
United Kingdom
Tuesday, July 14, 2009 from 11:00 AM to 4:40 PM (GMT)
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Hosted By
AmbITion
What is AmbITion Scotland?
AmbITion Scotland is a £1m digital development programme for 2012/3 specifically designed to support individuals and organisations working in the arts, culture and heritage sectors in Scotland. It helps organisations and individuals grow in their capability, capacity, creativity and confidence to make the most of the opportunities of digital technologies. getambition.com